Improving Storefront Awnings: Why You Should Invest in a New Awning

How your business looks is a direct reflection on you, and it directly affects your ability to grow and prosper. It’s hard to imagine any single improvement that could benefit your business more than investing in a new storefront awning. Just make sure you choose the right canopy design for your busines. Unless, of course, you’ve just completed a new awning project.

There are many reasons you might want a new or improved storefront awning. Some are primarily practical, some are purely aesthetic or based on personal preference. Why not? It’s your business. Improving storefront awnings for your exterior should reflect what you want as well as what you need. Let’s look at some of the specific reasons you might want new awnings.

  1. Your old storefront awnings have lived a good life and supported your business well, but it’s time to retire them and invest in something new. You may be sad to say goodbye to your old awnings, but this is an opportunity to get your creative juices flowing, too.
  2. You want a different look, simply to refresh the storefront awnings you have now. You’ve heard there are new fabrics on the market for storefront awnings that do a better job of protecting people from the sun’s harmful UV rays, and you’re thinking that’s not only a good idea but you can actively promote it to customers and potential patrons. You can get a new look and a new marketing opportunity, all in one.
  3. Or perhaps you’ve seen what any-image-anywhere digital printing can do to create a fabric that looks like a full-cover picture. Since you sell flowers and garden supplies, you’re picturing a floral landscape on your awning that will be radically different from everyone else’s storefront awnings. You’ll create so much buzz, the bees will visit your floral awning.
  4. You want more awnings, or you want to enlarge your current storefront awnings. A different configuration can make an astounding difference in the appearance of your building’s exterior and in people’s perception of your business.
  5. You just bought the business and you’re changing the name. Or, on a larger scale, you’ve just undergone a corporate merger or acquisition. Either way, you need new storefront awnings to formally complete and announce the metamorphosis.
  6. Your franchise corporate office says it’s time for a new look, and that’s a mandate you can’t ignore. New storefront awnings are definitely in your future.
  7. You’re planning a remodel and that means removing your current awnings. They won’t fit the new architectural space, so you’ll need new ones that are a different size and shape. Take heart, though — new storefront awnings will call additional attention to your newly remodeled façade, and that can mean only good things for your business.
  8. You’re planning to add outdoor seating along your sidewalk – this is absolutely the last summer you’re depriving yourself and your restaurant patrons the opportunity to reap the benefits of outdoor dining – and that requires new storefront awnings that can cover the larger space. It’s an improvement everyone will applaud loudly.
  9. You’ve just undergone a marketing makeover – fresh new logo, colors, etc. That necessitates new storefront awnings that reflect the new you.
  10. Maybe you never had an awning to begin with! If this is the case then make sure you know all the neccessary information before installing an NYC awning .

Remember, awnings are part of your total “business presentation” package. Investing in a new awning can do amazing things to perk up your façade and raise interest from potential clients or shoppers. But here’s the thing: if your flower pots out front look faded, your door or window trim have peeling paint or there is trash on the ground out front, new storefront awnings can’t fix that.

Keeping everything shipshape — every day — allows your storefront awnings to speak loudest on your behalf, in ways that beckon customers and enhance your business reputation.

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