How to Name Your Business

Awnings

Naming your business requires forethought and consideration. You must consider how your name will feature your brand or product, how it will look on correspondence and storefront awnings , and how your potential customers in New York City will respond to it. When deciding on a name for your business, there are a few tips that can help you choose the right one. Watch the video for more helpful tips on naming your business.

  • Make the name memorable and short. It should still be on customers’ minds as they pass by your store’s awning on the street.
  • Be specific to your industry. The best names typically feature the type or industry of product the store sells.
  • The name should be easy to spell and remember. When customers pass by your storefront awning, your business name should be easily brought back to mind.