Restaurant awnings offer so many benefits, it’s easy to see why eateries of all flavors and sizes use them to promote their business. Now that summer is officially underway, everyone’s favorite benefit of restaurant awnings is obvious – creation of shady areas for outdoor dining and beverage service.
Let’s hear it for dining al fresco .
Sidewalk cafés have been hugely popular for centuries, everywhere from the biggest cities to quaint beachside enclaves, and that popularity seems to increase every year. We just can’t get enough of that wonderful outdoor experience when it’s time to eat.
Restaurant awnings can add a cosmopolitan touch that reflects your establishment’s upscale urban patio. Or they can serve as a friendly invitation to sit a spell and share a burger or a cold one or an ice cream cone with friends. Covered outdoor seating is irresistibly inviting. It even provides a convenience for patrons who may have their pooch with them and wouldn’t be able to dine indoors.
Restaurant awnings that create revenue-producing space literally pay for themselves.
Now there’s a significant benefit every business owner can take to the bank. Some restaurants report recouping the cost of design, fabrication and installation within as little as four weeks. Even if your return takes a bit longer, afterward your restaurant awnings will just keep helping you earn more income, season after season.
But that’s not all. Awnings can do wonders to enhance any business, whether it’s a restaurant or an entirely different product or service. That means your restaurant awnings can perform any number of business-building roles, perhaps all of these:
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Restaurant awnings enable people to find you. That’s the first building block of business success. You want to make it easy for existing customers to home in on your location and provide an interesting exterior that beckons prospective diners, too. Awnings enable you to do that even in metropolitan environments that are notoriously busy, bustling with people and vehicles.
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Restaurant awnings make your place look better. They can give your exterior appearance a professional “finish” or a massive makeover. First impression counts, especially when you’re serving food. It’s essential to project an image of quality, whether you’re a food cart or a famous-name dining salon. When restaurant awnings turn your façade into something memorable, your awning could become a landmark.
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Promo, promo, promo. Restaurant awnings are always “on,” doing their thing to market your place around the clock, rain or shine. Or snow, or hurricane. They’re always welcoming, never tired or out of sorts. They display your name and address, your logo and maybe a whole lot more in the way of creative graphics, all to reinforce your branding and help you stand out from your neighbors as well as the competition.
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Year-round protection. Unless you’re using retractable awnings strictly for the warm-weather season, permanently-installed restaurant awnings provide shelter for pedestrians all year long – shading them from the blazing sun in summer and keeping they dry when it rains and snows in winter. It’s a public service people appreciate, and it has your name all over it.
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And speaking of year-round, you can extend your outdoor dining opportunity earlier into spring or later into the fall, simply by adding some smart accessories to restaurant awnings. For instance, sidewalls that roll down or slide to the side can have windows or screens to maintain natural light, your view and that important outdoorsy ambiance without bugs or too much breeze. Add portable heaters, and you could be serving people on the patio all the time.
Restaurant awnings are as visually versatile as restaurants themselves are diverse.
There’s a style to fit any type of restaurant, any size space. You can choose from materials as varied as all-aluminum Mapes canopies to metalwork frames covered with fabric to wooden pergolas or modernistic polycarbonate panels. Regardless the look, you’ll love the benefits.
